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 Why Publicity Sometimes FailsGraham, Barbara Florio http://www.sources.com/SSR/Docs/HL2901-Barbara.htmPublisher: Sources, Toronto, Canada Year Published: 2004 Resource Type: Article Cx Number: CX5546 You've done everything you can think of to publicize your new product launch, event, or small business. But nothing seems to work. Barbara Florio Graham explains why. Subject Headings |