1. Advice on Hiring a Media Trainer
   Resource Type: Article/Report/Letter
   Published: 2002
   Media training is highly recommended for any media spokesperson, whether a novice or a veteran.
2. Getting Organized
   Resource Type: Article/Report/Letter
   Advice on the basics of Public Relations (PR).
3. HotLink Resource Shelf - #30
   Resource Type: Article/Report/Letter
   Published: 2004
   Start by accepting the fact that the media moves faster than you do, so be prepared. Always.
4. The Intangible Benefits of Media Training
   Resource Type: Article/Report/Letter
   Published: 2002
   One of the greatest frustrations of media relations specialists, and news media, is the slow response to interview or information requests. Many times I've noticed that executives don't understand the rapid timelines that the news media operate under - they don't understand how quickly something ceases to be "news" or how quickly the media may lose interest in a proactive media relations venture.
5. Meeting the Media
   Resource Type: Article/Report/Letter
   Dealing with the media can be a less than thrilling experience, but it's a necessary one.
6. The Sources HotLink
   Resource Type: Serial Publication (Periodical)
   Published: 2007
   A newsletter dealing with media relations strategies. Most articles and issues available online and in print.
7. Sources Select Online
   The Directory of Experts and Spokespersons
   Resource Type: Serial Publication (Periodical)
   Published: 2008
   Sources is a directory of spokespersons and experts published (in print and online) for the use of journalists, writers, news editors, and producers. Organizations and individual experts list in Sources in order to raise their media profile and attract media attention. Reporters and broadcasters need knowledgeable sources to interview and quote when they write stories or line up guests. The Sources directory is commonly the first place journalists turn to when they need to find experts and spokespersons, because Sources gives them what they most need in their day-to-day work: a wealth of human contacts offering a wide range of views and expertise, ready and willing to speak to the media. More than one thousand journalists a day use the Sources Web site to find the spokespersons they need. Sources is one of the top-ranked sites on the Internet, meaning that organizations listed in Sources are also much more like to be found through Google and other search engines.

Experts on Media Relations Training in the Sources Directory

1. Allan Bonner Communications Management Inc.
2. The Sources HotLink