The Hammerhill Guide to Desktop Publishing in Business

McKenzie, Bruce G
Publisher:  Hammerhill Papers
Year Published:  1989  
Pages:  224pp   ISBN:  ISBN 0-9615651-1-X
Resource Type:  Book
Cx Number:  CX3974

Abstract:  This guide explains the proper and effective use of `desktop publishing' computer programs. It is not a computer book, so it doesn't describe the actual workings of the various programs on the market. What it does is explain the elements of layout, typography, and graphic arts production, including the principles of page design, columns and grids, screens, graphics, colour, etc. One section is devoted to paper, and an afterword talks about ways of cost-justifying desktop publishing. This is a good introductory book about publication planning, design, typography, and printing -- in other words, the things you need to know to use desktop publishing effectively.



Subject Headings