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Marketing Your Books
A collection of profit-making ideas for authors and publishers

Ross, Marilyn and Tom

Publisher:  Communication Creativity
Year Published:  1990   First Published:  1990
Pages:  132pp   Price:  $9.95   ISBN:  ISBN 0-918880-21-1
Resource Type:  Book
Cx Number:  CX3970

Abstract:  An awful lot of non-profit organizations are finding themselves in the publishing business these days. Unfortunately, their publishing endeavours are often a money-losing or at best break-even proposition. This book suggests ideas for how small publishers and self-publishers can increase sales. Some of the topics include Creating Events, Capturing the Attention of Reviewers, Speaking as a Vehicle to Merchandise Books, and Newspaper Op-Ed Pages. Marketing Your Books contains some good ideas, but is a bit on the sketchy side in explaining how to take advantage of them.


Subject Headings

    Connexions Information Sharing Services
Connexions Document Library More than 1,000 articles for which the full text is available online — A-Z Index or Chronological Index
Connexions Library Catalogue A catalogue of more than 5,000 print, audio-visual and electronic resources — Title Index or Subject Index or Author Index.
Connexions Directory Associations and NGOs dealing with social and environmental issues — A-Z Index or Subject Index.. For experts and media spokespersons also see Sources Subject Index..
Links & Resources Selected Internet resources featuring information about alternatives.
Calendar Check out newsworthy events from across Canada. Plus: news releases from NGOs.
Publicity and Media Resources, publications and articles to assist your organization in getting publicity and raising awareness. Plus good prices for the Media Names & Numbers Canadian media directory, the Parliamentary Names & Numbers Canadian government directory, and mailing lists.
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