Here's How To Craft A Winning Climate Message
Date Written: 21/04/2016
Year Published: 2016
Resource Type: Article
Cx Number: CX19319
A guide to fighting back against dirty energy industry spin when discussing the climate crisis. The Climate Solutions for a Stronger America messaging guide is based on data from a repeat national survey of likely voters. Researchers examined the data to determine how to successfully communicate climate issues and identified three top-performing messages.