Just How Bad Is Yelp's Fake Review Problem?
Date Written: 16/01/2014
Year Published: 2014
Resource Type: Article
Cx Number: CX18326
You're probably aware of multiple controversial issues surrounding Yelp reviews. There are several to choose from. You have some businesses accusing the company of holding positive reviews hostage (with advertising being the ransom). You have a court ordering Yelp to turn over the identities of anonymous Yelp reviewers. You have people paying other people to write fake reviews, whether it's negative reviews for competitors or positive reviews for their own business.