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If the 'product' is wrong, a rebrand won't help Israel
Cook, Jonathan
http://www.jonathan-cook.net/2015-07-06/if-the-product-is-wrong-a-rebrand-wont-help-israel/Date Written: 2015-07-06 Publisher: Cook, Jonathan Year Published: 2015 Resource Type: Article Cx Number: CX17928 Cook discusses Israel's attempt to rebrand itself. Specifically, he addresses "hasbara", translated as "public diplomacy", a campaign that calls for Israelis to justify and defend any policy regarding occupied territories. Subject Headings |